Burn Boot Camp, a popular group fitness franchise, is rapidly expanding and celebrating its 12th year in business with the opening of its 400th gym in Burlington, Massachusetts. Led by new franchise partners Jenny and Bernie Driscoll, this location will be the sixth in Massachusetts. Additionally, Burn Boot Camp has awarded new territories in Kalispell, Montana, and Morgantown, West Virginia. With a focus on positivity, community building, and complimentary child care, Burn Boot Camp has built a loyal member base.
Co-founded in 2012 by Morgan Kline and her husband Devan, Burn Boot Camp transitioned to a franchise model in 2015. The fitness brand has quickly grown, awarding 200 locations in its first eighteen months and setting a goal of 10,000 global locations by 2033. Recently, Burn Boot Camp partnered with ApplePie Capital to make it easier for franchisees to access capital. The franchise was also listed on Entrepreneur’s 2024 Franchise 500 Rankings, standing out as the only camp-style fitness concept.
In a competitive boutique fitness industry, Burn Boot Camp’s “Franchise Partner First” model differentiates it by offering franchise owners the opportunity to own both physical and digital territories. Co-founder Devan Kline emphasizes the importance of driving revenue to franchise partners and focusing on unit profitability to build trust and support the growth of the brand.
The franchise continues to prioritize the success and empowerment of individuals through fitness, providing a supportive environment for women and families to transform their lives. With a commitment to impacting communities nationwide, Burn Boot Camp is more than just a franchise opportunity – it is a place where members can feel empowered and inspired to reach their fitness goals.
Courtney Rehfeldt, an experienced media professional and freelance writer, has covered a wide range of topics in publications such as The New York Times and Slate. With a background in broadcasting media and a passion for yoga and meditation, Courtney brings a unique perspective to her work. She enjoys hiking, being outdoors, and reading, and holds a BA in Media & Communications studies.
As Burn Boot Camp continues to grow and expand its reach, the franchise remains dedicated to its mission of empowering individuals through fitness and building a strong community of support for its members and franchise partners. With a focus on unit profitability and delivering exceptional value to franchisees, Burn Boot Camp is well-positioned for continued success in the competitive fitness industry.
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