Content Creation for Franchise Development: 4 Key Strategies

Monica Feid is a seasoned professional with over 30 years of experience in the public relations and marketing industry. As the Co-Founder and Chief Operating Officer of BizCom Associates, she leads a team of dedicated communicators in telling inspiring true stories to the world.

Established in 1999, BizCom Associates offers a wide range of services including PR, lead generation, video production, website design, thought leadership, content creation, crisis communications, publishing, and design. The agency has been recognized as one of the nation’s Top Independent PR Agencies by O’Dwyer’s, a Top Franchise Supplier by Entrepreneur magazine, and was awarded Best PR Agency of 2023 by Global Franchise Magazine.

Feid’s experience spans across various industries, having worked both on the media side and client side before co-founding BizCom Associates. She has co-written and ghostwritten books for successful entrepreneurs and CEOs, showcasing her talent in storytelling and content creation. Feid’s career began at Hadeler White Public Relations in Dallas and has since evolved to include roles in higher education and publishing.

A proud graduate of Baylor University with a bachelor’s degree in journalism and a master’s in American studies, Feid currently serves on advisory boards for the Department of Journalism, PR and New Media at Baylor and the Titus Center for Franchising at Palm Beach Atlantic University. She is dedicated to giving back to her alma mater and supporting the next generation of communicators in the industry.

Outside of her professional endeavors, Feid is a family woman, married to her husband Eric Feid. They have a daughter, Morgan, and reside in Plano, Texas. Feid’s commitment to her family and community is reflected in her passion for storytelling and helping others succeed in their business ventures.

Overall, Monica Feid’s impressive career trajectory and dedication to storytelling make her a standout leader in the public relations and marketing industry. Her ability to mentor and inspire a team of communicators at BizCom Associates speaks to her passion for sharing impactful narratives with the world.

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