Epson’s Diane Betts Recognized in CRN 2024 Women of the Channel List
LOS ALAMITOS, Calif., May 13, 2024 /PRNewswire/ — Epson America Inc. is proud to announce that Diane Betts, the group manager of Commercial Channel Marketing, has been named to the CRN 2024 Women of the Channel list by The Channel Company. This prestigious recognition honors women leaders who have made a significant impact on the technology industry from vendor, distributor, and solution provider organizations.
In her role at Epson, Diane Betts is responsible for marketing Epson’s commercial products and solutions to partners across various routes to market. She works closely with partners selling and supporting Epson solutions, advocating for marketing materials, content, tools, and resources to drive demand and sales growth. Since joining the team in 2018, Betts has developed structured channel programs to build lasting partnerships and cater to customer needs effectively.
Betts views the channel as an extension of Epson and emphasizes that the success of channel partners lies in expanding business within existing customers and generating new opportunities. She and her team strive to provide quality sales and marketing tools, effective training, and product resources to support partners in achieving their goals.
Over the past year, Betts has collaborated with sales and partners to organize customer events at Epson’s headquarters, showcasing solutions for specific vertical markets. She has also developed the Partner Advisory Council at Epson, opening doors to new growth opportunities for partners.
Jennifer Follett, VP of U.S. Content and Executive Editor at CRN, commended the remarkable achievements of the women leaders in the IT channel, highlighting their commitment to innovation and leadership that drives success across the industry.
The 2024 Women of the Channel list will be featured in the June issue of CRN Magazine. To learn more about Epson and its innovative solutions, visit Epson’s website.
About Epson
As a global technology leader, Epson focuses on efficient, compact, and precise innovation to enrich lives and create a better world. Through advancements in home and office printing, commercial and industrial printing, manufacturing, visual, and lifestyle solutions, Epson aims to solve societal issues and become carbon negative by 2050.
Stay connected with Epson America on Facebook, Twitter, YouTube, and Instagram for the latest updates and information.
About The Channel Company
The Channel Company enables breakthrough IT channel performance through media, events, consulting, education, and marketing services. With over 40 years of experience in the industry, The Channel Company empowers technology suppliers, solution providers, and end-users to navigate the ever-evolving technology marketplace.
Follow The Channel Company on X and LinkedIn for updates and insights into the IT channel.
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Image: Include image of Diane Betts
Source: Epson America Inc.
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